Build

Raise it right from the first brick.

Plan, budget, and coordinate contractors across the full construction lifecycle without losing sight of quality or timeline.

Manage

Run properties like a seasoned operator.

Lease vacancies, schedule maintenance, and centralise tenant communication in one calm command centre.

One platform. Five pillars. The entire industry.

Not just software. An operating system for property.

Most platforms solve one problem. Imara connects them all from the developer breaking ground to the tenant paying rent, from the supplier delivering cement to the investor seeking yield. One system. One source of truth.

Build

Construction project management, end to end

From groundbreaking to handover. BOQ-linked procurement, real-time progress tracking, HSE compliance, equipment management, and cost control purpose-built for East African contractors and developers.

15-20%
Procurement waste eliminated

Project Scheduling

Gantt charts, critical path, dependencies. Real-time updates when reality hits.

Procurement

RFQs to POs to delivery. Compare suppliers, track orders, control costs.

HSE Management

Permits, inspections, PPE, near-miss reporting, environmental monitoring.

Equipment & Fleet

Track utilization, schedule maintenance, prevent costly breakdowns.

Progress Tracking

Daily site reports, photo logs, percentage-complete, milestone sign-off.

Snag & Handover

Digital snag lists with photo evidence. Defect tracking to resolution.

The Full Lifecycle

From a bare plot of land
to a thriving community

Every stage of the property lifecycle, connected. Data flows seamlessly from feasibility through construction through management. No lost documents. No broken handoffs. No silos.

01Developers · Investors

Feasibility & Land

Title search, zoning, soil testing, market analysis, cost modeling.

02Architects · Engineers

Design & Approvals

Architectural plans, BOQ generation, permits, EIA approvals. BIM integration from day one.

03Contractors · QS

Construction

Procurement, scheduling, HSE, quality control, cost tracking, change orders.

04Developers · Buyers

Handover

Snag lists, defect management, title transfer, e-signatures, occupation certificates.

05PMs · Landlords

Operations

Lease management, rent collection, maintenance, facility management, owner reporting.

06Brokers · Investors

Trade & Invest

List for sale or rent, brokerage, valuations, fractional ownership, REITs.

Partner Network

The right partners, already built into your workflow

Imara connects you to verified suppliers, contractors, brokers, and field agents so you can find partners, agree terms, sign contracts, and pay without switching between apps or spreadsheets.

One identity across every organization you work with
Verified operators with certifications, insurance, and quality checks
Reputation scores built from real transactions
Public Discovery Portal to reach buyers and tenants
Explore the Partner Network

Discover

Find verified suppliers, contractors, brokers, and developers by location, certification, and rating.

Connect

Send requests, negotiate terms, and establish partnerships with built-in B2B messaging.

Contract

Digital contracts with e-signatures, rate cards, and commission agreements.

Transact

Cross-organization orders, settlements, and reputation from verified transactions.

Financial Infrastructure

Every workflow ends with a payment

That is why payment infrastructure is first-class in Imara, not an afterthought. M-Pesa, Stripe, Paystack, WeChat Pay — all native. Double-entry ledger. Multi-currency. Escrow. Lending.

M-PesaStripePaystackWeChat PayFlutterwave

Trusted by

500+ property businesses

M-Pesa Native

Daraja API STK push, C2B, B2B. Auto-reconciled to your ledger.

Multi-Currency

KES, USD, CNY, TZS, UGX. FX hedging and forward contracts.

Escrow

Milestone-based for off-plan. RERA-compliant. Buyer protection.

Rent Advances

Landlord cash advances. Contractor invoice factoring.

Bonds & Guarantees

Performance bonds, bank guarantees, retention tracking.

Fractional Ownership

Split property across investors. Automated distributions.

Why Imara

Property software that actually fits how you work

Not adapted from a Western product. Built for how property actually works in East Africa mobile, WhatsApp, M-Pesa, relationships.

No app to download

Tenants pay rent, report issues, and get updates through WhatsApp the app they already use every day.

Works offline

Field agents collect rent, log visits, and capture photos even without internet. Everything syncs on reconnect.

It runs itself

Rent reminders, lease renewals, maintenance routing, arrears escalation all automated.

Your data is safe

Every transaction is auditable. Every document is encrypted. Bank-grade security for your property business.

Built for East Africa

M-Pesa, Swahili, local tax compliance, county regulations. Built from the ground up for this market.

Compliance built in

NCA permits, NEMA approvals, KRA tax calculations, county rates, stamp duty handled automatically.

Testimonials

Built with property professionals
across East Africa

What early reviewers are hoping Imara will do for their operations.

We have been looking for one tool that handles rent, maintenance, and tenant communication without forcing us to buy five different subscriptions. Imara is the first platform built around how we actually work.

Michael Mwangi
Michael Mwangi
Property Manager, Nairobi, 40+ units

What excites us most is having construction procurement and project tracking on the same system as property management. We are ready to stop managing spreadsheets for BOQs, invoices, and site reports.

Aisha Hassan
Aisha Hassan
Project Manager, PMP, Construction, East Africa

Our investors ask for clear, professional reports on rental income, occupancy, and project costs. If Imara can turn our property data into board-ready reports automatically, that alone will save us weeks every quarter.

David Okonjo
David Okonjo
Property Developer, 300+ residential units

Pricing

Pricing that scales
with your portfolio

Pay per unit, per month. Only pay for what you manage. No hidden fees.

Starter

$0/mo

Up to 10 units

Perfect for individual landlords and small portfolios just getting started

Join waitlist
  • Up to 10 units
  • 2 team members
  • Rent collection via M-Pesa
  • Tenant WhatsApp reminders
  • Basic maintenance ticketing
  • Tenant portal (mobile web)
  • Email support
Most Popular

Growth

$1.50/unit/mo

11–200 units

For property managers and growing management companies

Join waitlist
  • Everything in Starter, plus:
  • Lease management & renewals
  • Owner portal with statements
  • Workflow automation engine
  • Service charge & CAM tracking
  • Multi-currency support
  • Analytics dashboard
  • Priority support
  • Custom domain portal

Professional

$1.20/unit/mo

201–1,000 units

For large portfolios that need construction and procurement modules

Join waitlist
  • Everything in Growth, plus:
  • Construction project management
  • Procurement & RFQ system
  • HSE & workforce management
  • Equipment & machinery tracking
  • Agent network & field dispatch
  • API access
  • Dedicated success manager

Enterprise

Custom

1,000+ units

For developers, REITs, and mega-project operators with complex requirements

Contact sales
  • Everything in Professional, plus:
  • Unlimited units & team members
  • Multi-branch & multi-country
  • FIDIC/EPC contract administration
  • BIM integration (IFC, CDE)
  • Escrow & fractional ownership
  • SSO & advanced security
  • Custom integrations & SLA
  • White-label options

Ready to transform your
property business?

Join property managers, developers, and contractors using Imara to streamline operations, collect rent, and deliver projects on budget. Be first to get access.

Early access • Founder pricing for waitlist members • 1-on-1 onboarding